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Amelie Pollak, copywriter + brand strategist
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Verbal Brand Strategy
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Amelie Pollak, copywriter + brand strategist
Services
Verbal Brand Strategy
Website Copywriting
Blog Post Writing
Portfolio
Contact
Blog
English
Folder: Services
Back
Verbal Brand Strategy
Website Copywriting
Blog Post Writing
Portfolio
Contact
Blog
English
Back
How to Brief Agencies on Your Brand Voice Requirements
Brand Voice Amélie . 7/25/25 Brand Voice Amélie . 7/25/25

How to Brief Agencies on Your Brand Voice Requirements

Getting agency briefs right can make or break your content investments. Read this guide to how to brief agencies on your brand voice for brilliant campaigns

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The Ultimate Guide to Squarespace SEO
SEO Amélie . 7/23/25 SEO Amélie . 7/23/25

The Ultimate Guide to Squarespace SEO

Squarespace sites CAN dominate search results. Discover the exact playbook that transforms beautiful websites into Google's favourites.

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The Ultimate Brand Voice Worksheet: 12 Exercises to Define Your Voice
Tone of voice Amélie . 7/21/25 Tone of voice Amélie . 7/21/25

The Ultimate Brand Voice Worksheet: 12 Exercises to Define Your Voice

12 strategic exercises to define your brand voice using psychology and neuroscience.

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Verbal Brand Strategy: What is It and Why Do You Need One?
Verbal Brand Strategy Amélie . 7/20/25 Verbal Brand Strategy Amélie . 7/20/25

Verbal Brand Strategy: What is It and Why Do You Need One?

Discover the strategic framework top brands use to build distinctive verbal identities that drive revenue growth and transform customers into advocates. Learn why your brand's words matter more than its visuals.

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A WCAG Accessibility Checklist for Your Blog
Inclusive Copywriting Amélie . 7/14/25 Inclusive Copywriting Amélie . 7/14/25

A WCAG Accessibility Checklist for Your Blog

Your blog is accidentally ghosting 1.3 billion people. This WCAG checklist breaks the rules that break barriers — turning digital fortresses into welcoming spaces that actually convert.

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50 Really Good AI Blog Writing Prompts (2025)
AI Content Writing Amélie . 7/7/25 AI Content Writing Amélie . 7/7/25

50 Really Good AI Blog Writing Prompts (2025)

50 research-backed AI writing prompts that boost content quality 64% & ROI 340%. Master prompt engineering techniques from 1,500+ studies.

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The Complete Guide to Guest Posting
Guest Posting Amélie . 7/6/25 Guest Posting Amélie . 7/6/25

The Complete Guide to Guest Posting

Guest posting strategies that actually work in 2025. Learn proven tactics for finding high-quality opportunities, writing content editors love, and building backlinks that drive real business results

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15 Awesome Email Autoresponder Templates for Startups
Email for Startups Amélie . 7/2/25 Email for Startups Amélie . 7/2/25

15 Awesome Email Autoresponder Templates for Startups

15 proven email autoresponder templates that drive 24x more revenue for startups. From welcome sequences to cart abandonment - convert subscribers into customers on autopilot.

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6 Trauma Informed Principles for Content Design
Trauma Informed Writing Amélie . 7/1/25 Trauma Informed Writing Amélie . 7/1/25

6 Trauma Informed Principles for Content Design

Discover 6 trauma-informed principles for content design that transform potentially harmful copy into healing experiences.

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50+ Powerful Meta Description Formulas for Higher Rankings
SEO Amélie . 6/27/25 SEO Amélie . 6/27/25

50+ Powerful Meta Description Formulas for Higher Rankings

50+ proven meta description formulas that boost CTR by 15%. Copy-paste templates, psychological triggers, and conversion secrets inside.

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The Average Copywriting Day Rate in 2025
Freelance Copywriting Amélie . 6/26/25 Freelance Copywriting Amélie . 6/26/25

The Average Copywriting Day Rate in 2025

Discover what UK copywriters really charge in 2025. From £250-£2,000+ daily rates, find out why specialisation matters more than experience and how to position yourself for premium pricing.

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How to Create Brand Voice Guidelines Your Team Will Actually Use: A Workshop Approach
Brand Voice Amélie . 6/25/25 Brand Voice Amélie . 6/25/25

How to Create Brand Voice Guidelines Your Team Will Actually Use: A Workshop Approach

Create brand voice guidelines your team will actually use with proven workshop frameworks. Most companies have guidelines gathering dust—discover the collaborative approach that drives real results and revenue growth.

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How to Write a Powerful Mission and Vision Statement
Mission and Vision Amélie . 6/23/25 Mission and Vision Amélie . 6/23/25

How to Write a Powerful Mission and Vision Statement

Neuroscience reveals why most mission statements fail. Master the proven framework that rewires employee brains for peak performance and loyalty.

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How to Edit & Proofread Your Website Copy: a Guide
Proofreading & Editing Amélie . 6/20/25 Proofreading & Editing Amélie . 6/20/25

How to Edit & Proofread Your Website Copy: a Guide

Stop losing customers to sloppy copy. This guide reveals the editing process that transforms amateur websites into conversion powerhouses.

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73 Most Surprising Statistics About Email Marketing in 2025
Statistics Amélie . 6/19/25 Statistics Amélie . 6/19/25

73 Most Surprising Statistics About Email Marketing in 2025

73 shocking email marketing statistics that'll transform your 2025 strategy. From 4,200% ROI to Gen Z's surprising email habits - discover why smart businesses choose email over social media

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How to Set Up a Blog Performance Tracking Dashboard
SEO Amélie . 6/18/25 SEO Amélie . 6/18/25

How to Set Up a Blog Performance Tracking Dashboard

Turn blog chaos into profit. Step-by-step dashboard setup using GA4, Search Console & competitive analysis. Bloggers who track performance are 2.3x more successful

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AI Copywriting: 8 Tools That Are Worth The Hype
AI copywriting Amélie . 6/17/25 AI copywriting Amélie . 6/17/25

AI Copywriting: 8 Tools That Are Worth The Hype

AI writing is terrible, but these 8 tools make copywriting better. Professional analysis reveals which AI tools save 10+ hours weekly and boost conversions by 36%. Real data included

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How to Find Long-Tail Keywords That Actually Get Traffic
SEO Amélie . 6/16/25 SEO Amélie . 6/16/25

How to Find Long-Tail Keywords That Actually Get Traffic

While competitors panic over AI search, smart brands use these long-tail keyword secrets to capture 36% conversion rates. The 2025 playbook that's changing everything.

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How I Use GA4 to Spot Underperforming Blog Posts (and Fix Them)
SEO Amélie . 6/15/25 SEO Amélie . 6/15/25

How I Use GA4 to Spot Underperforming Blog Posts (and Fix Them)

Most content gets zero Google traffic. I turned my worst-performing blog posts into traffic magnets using these GA4 techniques. Here's my exact process for spotting underperformers and fixing them.

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The Art of the Micro-Yes: 8 Conversational Copywriting Techniques
Conversational Copywriting Amélie . 6/14/25 Conversational Copywriting Amélie . 6/14/25

The Art of the Micro-Yes: 8 Conversational Copywriting Techniques

Stop begging for clicks. Master the micro-yes technique that makes readers mentally agree with you before they even realise it. Neuroscience-backed copywriting secrets most writers don't know.

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Amelie Pollak, copywriter, all rights reserved

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